'Coming Home' — IFW 2026 Campaign

Creative Director & Producer  ·  Ireland Fashion Week 2026

'Coming Home' is an original campaign for Ireland Fashion Week 2026, exploring themes of Irish identity, memory, departure and return. Conceived, directed and produced by David Allen, the campaign brings together film, editorial photography, art direction and an original score composed with Denis Sulta — a full-scale multidisciplinary production establishing a distinct visual language for the fashion week's 2026 season. Re-contextualising Ireland for a new generation.